Monday, March 18, 2019

Simplify Gift Annuity Administration with Crescendo Admin Software

Make gift annuity administration easy with Crescendo Admin Software. Find out how easy it is to create data records for annuitants, run monthly reports, generate check distributions, calculate reserve account balances, prepare year-end 1099-Rs, create state present value reports, utilize electronic fund transfer and much more. Use the GiftMail option to send a custom letter marketing the benefits of a gift annuity to your existing gift annuitants or to a list of potential donors. Call 800-858-9154 today for your free trial software. Ask about no cost conversions from most other gift annuity administration programs. 

Do You Have a Plan for Marketing Blended and Planned Gifts?

CresCoaching is a five-week webinar coaching series that will help you build and launch an effective marketing program to close more gifts and grow your legacy society. You will learn how to create a time and cost efficient marketing plan that is tailored specifically to your organization. CresCoaching starts with a Week One Webinar to give you a framework to implement a marketing plan with bequest campaign strategies, IRA Rollover marketing and blended gifts. Weeks Two and Three include personal calls with a CresCoach to build your custom marketing plan. Week Four is a valuable networking opportunity that enables you to view plans from other organizations. Week Five is a Major and DAF Gifts Webinar that shows you how to propose and close major and DAF gifts. Contact us to learn more.

Monday, March 11, 2019

Increase Your Gift Planning Skills with GiftCollege

Over 5,000 students are already registered for this powerful online educational program for gift planners! Start working toward your GiftCollege certification today. Classes are now available on demand 24/7.  For more information and registration, go to

Explore the Powerful Features of CresPrint

With our web to print platform, you can customize your print literature quickly and easily. Simply select a professionally designed piece from our literature library. Choose from newsletters, brochures, briefs, postcards, inserts and marketing materials for various gift options including blended gifts. Your literature piece will include your organization’s colors and contact information. You can change pictures, colors, text and fonts and send your customized piece to your desktop printer or to your preferred print and mail vendor. Contact a GiftLegacy representative for a free CresPrint demonstration.

Monday, March 4, 2019

Do You Have a Plan for Marketing Major and DAF Gifts?

Because major gifts and DAFs are rapidly growing in popularity, you need a persuasive proposal to motivate your donors. The Major and Blended Gifts Webinar shows you how to use CresPro cloud software to create major and DAF proposals for cash, appreciated property and blended gifts. You will also learn how to   impress donors with fully customizable, four-page, color proposals that can be branded with your logo, colors, pictures and messaging. Click here to register for this powerful hands-on webinar.

Multiply Major and Planned Gifts with GiftLegacy Marketing

Crescendo’s GiftLegacy Integrated Marketing System features essential elements for major and planned gifts marketing success: an interactive website, mobile website, weekly enewsletters for donors and professionals, marketing literature (ads, articles, brochures, inserts, postcards, wills guides, quarterly print newsletters for gift options including blended gifts), annual campaign materials (gift annuity, bequest, IRA rollover, DAF gifts, end of year), social media tools, donor analytics, proposal software, training and much more. Special Offer! Learn how your organization can increase gifts with GiftLegacy Marketing. Call 800-858-9154 or contact us to request your free GiftLegacy demonstration!

Monday, February 25, 2019

Do You Need Marketing Materials for Your IRA Rollover Campaign?

An IRA Rollover Campaign is an excellent strategy for educating supporters on the IRA charitable rollover and encouraging them to make current gifts of up to $100,000 annually. With the rollover made permanent, you have the opportunity to market and receive IRA rollover gifts throughout the year. GiftLegacy subscribers now have campaign materials to help motivate donors to make current gifts from their IRAs. These materials include eblasts that fit well with your messaging, IRA articles for your website and donor stories. There are also a variety of print marketing materials that can be used to educate your donors on the IRA rollover gift opportunity during the year and as part of your end of year gifts marketing. Contact us to get started.