Thursday, November 17, 2011

Learn How to Effectively Use Literature to Market to Your Donors

You are invited to join a GiftLegacy webinar on literature cross marketing using CresManager.  In the updated GiftLegacy, you have over 200 literature items that can be personalized and printed royalty-free. Brochures, quarterly newsletters, briefs, ads, articles and other literature is available on your CresManager site.  Just select your desired item, modify the files using InDesign and send out for printing.

Best of all, the GiftLegacy literature is designed to work together with your web site and eNewsletter.  You can create mini-campaigns that increase your response rates for bequests, gift annuities and IRA charitable rollovers.

Who should attend?  Gift planners and development staff who have access to your CresManager account for GiftLegacy 3.0 will be very pleased with these new capabilities.

The next CresManager webinar is Thursday, December 15, 2011 from 9:00 to 9:40 am Pacific Time (10:00 am MST, 11:00 am CST, 12:00 pm EST). 

To register click here