Monday, January 6, 2020

Do You Need Marketing Materials for Your IRA Rollover Campaign?


An IRA Rollover Campaign is an excellent strategy for educating supporters on the IRA charitable rollover and encouraging them to make current gifts of up to $100,000 annually. With the rollover made permanent, you have the opportunity to market and receive IRA rollover gifts throughout the year. GiftLegacy subscribers have campaign materials to help motivate donors to make current gifts from their IRAs. These materials include eblasts that fit well with your messaging, IRA articles, video and donor stories for your website. There are also a variety of print marketing materials that can be used to educate your donors on the IRA rollover gift opportunity throughout the year and as part of your end of year gifts marketing. Contact us to get started.