eNewsletter Branding and Donor Tracking

In GiftLegacy 3.0, you have options to brand your eNewsletter headers and footers.  Many charities use the eNewsletter header to offer the Wills Planner or share mission-related information that motivates your donors.  You will want to benefit from learning how to modify your eNewsletters for maximum response.

You also have powerful tracking capabilities.  Donors who receive the weekly e-mails and click through to your website are tracked by name, e-mail address and location.  You may use this tracking report to make contacts or to offer other services.

The updated CresManager has powerful branding capabilities that are available to you today.  Through personalization of your eNewsletter headers and footers and donor tracking, you can substantially increase your donor response rates.

Who should attend?  Gift planners and development staff who have access to your CresManager account for GiftLegacy 3.0 will be very pleased with these new capabilities.

The next CresManager webinar is next Thursday, November 17, 2011 from 9:00 to 10:00 am Pacific Time (10:00 am MDT, 11:00 am CDT, 12:00 pm EDT).

To sign up for the webinar click here.